In the name of Allah the Merciful

Strategy Savvy: Balanced Strategy Development Approach Using Insights, Culture, Operations, and Digitization

English | 2022 | PDF

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With the COVID-19 pandemic, many business leaders question the need for  strategy and the value of strategic planning and management in today’s  environment. This book will demonstrate that our approach to strategy  development and implementation needs to change to be able to help  organizations change. The proposed new approach in this book can provide  insights and perspectives to keep strategy relevant by "Putting  Strategy in Action" through developing a "Making the Future Happen  Today" way of thinking and living.

Many strategy books focus on  the perspective of large multinational corporations that have the  capacity and capabilities to develop and implement a strategy using very  structured methodologies and tools. This book will add a new dimension  by focusing on the use of Strategy-as-Practice (SaP), intuition, and  serendipity as important complements that can be used by large  corporations as well as small- and medium-sized enterprises (SMEs) and  entrepreneurs to develop and implement winning strategies. This is an  important dimension to support the strategic decision-making process  that is frequently undermined in traditional strategic planning and  management-focused books.

The author theorizes that developing  into a Strategy Savvy professional is about embracing two of the most  important concepts in strategy development―Proactivity and  Sustainability. This book addresses the opportunities and threats  presented by VUCA (Volatility, Uncertainty, Complexity, and Ambiguity)  and how we can capitalize on those opportunities to create unprecedented  growth opportunities in Society 5.0 that is shaping new economies, such  as the Digital Economy, the Experience Economy, the Sharing Economy,  the GIG Economy, the Purpose Economy and the Circular Economy. The  author also proposes a new approach to strategy development and  implementation that mixes formal planning with practice and intuition  that is helped by serendipity. He presents a strategy that is driven by  four propellers―insights, culture, operations, and digitization―to  ensure arrival at a better future.