The Anatomy of a Turnaround: Transforming an Organization by Prioritizing People, Performance, and Purpose

An extraordinary business turnaround delivers actionable strategies for  driving profit and growth in organizations in healthcare and beyond.

When  Paul Kusserow began consulting for Amedisys, the home healthcare  company was on the brink of collapse. Its stock had fallen to less than  $11 per share, and it had to borrow money to pay a massive government  fine. Six months later, Kusserow became its CEO. Under his leadership,  Amedisys dramatically improved operations, increased its market  capitalization by over tenfold, and took its place among the country’s  top home care and hospice businesses.

In this inspiring in-depth  case study, Kusserow explains how he achieved this stunning turnaround.  In the process, he provides invaluable insights and lessons that you can  use to breathe new life into your organization. Unlocking unrealized  human potential that already exists within your company has the highest  return of any and all strategic investments. Kusserow reveals the two  key principles he relied on to turbocharge Amedisys’s human capital.  First, recommitting the company to its core mission of caring for its  patients. This moral imperative provides clarity and improves real-time  decision-making. Second, and of equal importance, applying a Golden Rule  managerial model. Treating employees well and listening intently to  their observations and advice empowers them to go the extra mile for  customers. These twin governing principles were essential to improving  care quality and outcomes, retaining and attracting staff, and enhancing  organizational performance and profitability. Under Kusserow’s  leadership, Amedisys reimagined and redefined the home care industry.  Its people powered its transformation.

Kusserow details the life  and leadership lessons he’s acquired through a diverse and sometimes  tumultuous career. They provide the foundation for his four-stage  framework―turnaround, stability, growth, and transformation―which  enabled Amedisys to become the nation’s leading and most innovative home  care company. It’s a proven framework that applies to business  turnarounds in any industry.